In the Lounge today, Nina Magon joins Nick to regale him with the story of how her designs attracted Universal Furniture to license a whole line of furniture of hers. She takes Nick through the very beginning of the process and what sparked the initial deal to the line’s launch at High Point Market next month.
The Steps
Magon explains how basic networking at market led to the rough sketch of a deal where she might design a couple pieces to be sold directly to designers. That would have been a great opportunity on its own, but the deal expanded until it was a full line that would be available to the public.
From the germ of the the idea to the sketches to the rejections of those sketches to the prototypes and eventually to the final product this April.
To learn about Universal’s partnership with Nina Magon, go to her feature page on Universal’s website UniversalFurniture.com/NinaMagon, and check out Magon’s European modern aesthetic in her portfolio at ContourInteriorDesign.com. And of course both Instagrams @Universalfurn and @Contourinterior will have updates as they arise.
"The collection is aspirational, and Nina is an expert perspective on the style. It was nice to lean on one another and have that collaboration.”
Chaise Lounge Updates
We’ll be covering Spring High Point Market 2019! Stay in the loop on our Instagram and Facebook pages and keep an eye our for our upcoming market events!
Our new podcast Coast to Coast Design is live! Give it a listen to learn about just how many ways there are to run a design business.
Resources
Upcoming Markets
Wrap Up
If you would like to hear more episodes, please visit us on iTunes, Spotify or your favorite podcasting app! We’d love it if you post a review, you may even hear your review read live on our next podcast. Also, find The Chaise Lounge on Instagram, Facebook, and Twitter. With that said, keep dreaming big, and keep designing a great design business. See ya!