237 – Cecilia “Keki” Cannon: Blogger Extraordinaire

Today in The Lounge, Nick chats with Cecilia “Keki” Cannon of Cecilia Cannon Staging & Interiors. Cecilia tells us how she got started in interior design and the staging business, and how blogging was a marketing catalyst for her interiors business. Find out on the episode how she strengthens her business through her blog, “Home with Keki”.

Getting to Know Cecilia

Cecilia started her home staging business about a decade ago, but that was quickly eclipsed by her interior designing. Not only being a designer and a mom, she also runs a robust interiors blog, “Home with Keki”. She blogs about decorating, home makeovers, paint, market updates, and design tips. Interestingly, she used her blog as a tool for marketing and eventually added it to her professional website when clients began associating her with her blog.

Design Resources

As her blog became more popular, Celia educated herself on the entire process of online writing, from research on trending keywords to writing, photography, editing, and SEO. She uses digital tricks to bump her posts up in Google searches and takes the process very seriously — although it is a lot of fun. Recently, Cecilia wrote about the Datacolor ColorReaderPro, a fascinating tool that quickly matches color on any texture with paints from Benjamin Moore, Sherwin Williams, Behr, and half a dozen other paint companies. It’s personally saved her so much time trying to match customer’s preferences with paints.

Learn more about Cecilia at www.ceciliacannon.com — and visit her blog!

Chaise Lounge Updates

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Resources

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Wrap Up

If you would like to hear more episodes, please visit us on iTunes or on our website at TheChaiseLoungePodcast.com. Lastly, find The Chaise Lounge on Instagram, Facebook, and Twitter or post a review on iTunes, you may even hear your review read live on our next podcast. With that said keep dreaming big, and keep designing a great design business. See ya!

About the Author
Grant is diving into the world of podcasting and interior design as an audio editor, blogger, copy editor and marketing content creator. Originally from Portland, Oregon, Grant has lived on the Front Range for five years and is a political scientist by training but journalist by craft, contributing to newspapers and media outlets in Boulder and Denver. He’s written on a wide range of subjects, including street racing in Denver, animal rights activists that steal chickens slated for slaughter and a mailman who is terrified of dogs. When not spreading the word about the world of interior design, Grant writes fiction and non-fiction, plays music in bars across Denver, and hikes Colorado’s toughest mountains.

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